On 24 April 2024 EU parliament adopted new measures to make packaging more sustainable and reduce packaging waste in the EU called the PPWR ( Packaging and Packaging Waste Regulations). On 16 december the EU council signed of the PPWR, meaning that is becomes effective 18 months later , half 2026.
The ca 325 pages Regulations concern all packaging materials and have effect on all economic operators (Horeca/ Retail / Manufacturer/ Converter/Distributor/ Importer/ Material supplier…)
This is the biggest change and most significant EU regulation on packaging since the introduction of the original PPWD in 1994
Is your packaging PPWR proof?
Key-Pack Innovation can give you an overview presentation (Management) and/ or detailed presentation (Packaging/ Purchase/ Sales Team) on the PPWR and set up with you a packaging roadmap 2030, that is PPWR proof.
Art 4 : Free movement
Packaging shall only be placed on the market if it complies with this Regulation !
Key-Pack Innovation can set up, together with your Packaging team, a 2030 Packaging Roadmap to make sure you fulfil the PPWR regulations.
Following the UN nations SDG goals related to environment and responsible production, Governments worldwide have introduced increasingly stringent regulations to reduce the environmental impact of packaging.
In 2015 the United Nations established the 17 Sustainable Development goals for 2030.
The 2030 Agenda for Sustainable Development, adopted by all United Nations Member States in 2015, provides a shared blueprint for peace and prosperity for people and the planet, now and into the future. At its heart are the 17 Sustainable Development Goals (SDGs), which are an urgent call for action by all countries – developed and developing – in a global partnership. They recognize that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality, and spur economic growth – all while tackling climate change and working to preserve our oceans and forests. www.sdgs.un.org
